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website trafficThe right quality of traffic is most important to success online. Most traffic is categorized into general traffic and targeted traffic. We need to get targeted buyer traffic to our websites to make sales. In this article we look at the best methods to get targeted web traffic

Why do we need buyer traffic?

Google keyword tool gives you lots of keywords. Suppose we are in the ‘shoes’ niche. We can setup a campaign for general keywords like shoes, men’s shoes, ladies shoes etc.. These keywords will get you traffic but will the visitors buy from you?

They will click on your advertisement, visit your website, you will just have lots of visitors!!

Our adwords campaign should be laser targeted, if we sell Nike atheletic shoes, then we should only select the product related buyer keywords.

Secret Tactic 1

Google adwords campaign is mostly known for search advertising. Very few people use the content network. Google adwords campaign for content advertising is your ads will appear on websites which have given permission to google to run such ads.

Content advertising can get you traffic for just pennies. If you niche is right, you can get clicks for as low as $0.01. select the right keywords and you can loads of visitors at very low cost.

Secret Tactic 2
contextual advertising is another strategy to get targeted website traffic. We have seen ‘Ad on network’ offering this service for even as low as $0.01 per click. There are lots of companies offering traffic, be selective, most companies offer fake traffic.

Secret Tactic 3
Now that you have traffic, have a great landing page and make sure you grab their name and email address. It just takes a few seconds for the visitor to read or leave  your website, so make sure your website and landing page is properly optimized for your keywords. Visitors may be interested in your product but may hesitate to buy on their first visit. If you have their email address, you can mail them useful information on the product and use subtle marketing to sell your product. This strategy will convert your visitors into buyers for your products and services.

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Filed under: Website Traffic Secrets

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